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Global Animal Management, Inc. and Animal Profiling International

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Global Animal Management, Inc. (GAM), a wholly-owned subsidiary of Schering-Plough Animal Health Corporation and Animal Profiling International, Inc. (API) combined their core technologies in order to offer the beef and dairy industries an integrated data platform with diagnostic service. This combination provides producers with an easy to implement program specifically designed to increase productivity and animal profitability.

"Our companies recognize that it is our job to find ways and means to help ranchers gain more value from their animals," said Jim Heinle, president of GAM. "Adding API‘s diagnostic service into our Tri-Merit® age, source and health certification database provides producers the opportunity to add further value to their calves. We commonly see producers receiving premiums of $25-$30 per head for verifying age, source and health of their calf crop. We expect they will get even greater value for those calves also confirmed to be Bovine Viral Diarrhea persistently infected negative."

The service combines GAM‘s unique data management system for age, source and health certification (Tri-Merit®) with API‘s BVD-PI diagnostic service to create the first single point management tool for producers to individually identify their animals, certify the age, source and health status and further ensure unproductive animals persistently infected with BVD are located quickly and removed from the herd. This advanced step in biosecurity and proper health protocols will assist in preventing infection of other healthy animals.

"Biosecurity and food safety are growing concerns within the food industry on a worldwide basis and this program takes an important first step to provide cattlemen with vital information to help ensure they are achieving the highest performance and quality standards for their animals." Bruce W. Hoffman, DVM and president of API added, "Being able to provide our customers with source and age verification as well as Country of Origin Labeling registration in one simple package is part of our solution-oriented approach for the industry."

By using this integrated, single-point service cow-calf and feedlot operators will have the ability to create and read an instant life history for each animal within herds. This information can subsequently be used to participate in numerous value-added marketing programs such as age and source verified sales while providing the ability to market their cattle as BVD-PI negative. BVD currently costs the cattle industry over two billion dollars in annual losses.

Please visit animalprofiling.com and mygamonline.com for more information.

About API

Animal Profiling International, Inc. is an American company dedicated to the improvement of animal health management through risk-assessment technologies and advanced animal identification systems.  The company‘s goal is to improve cattle health, performance, and management techniques for operators in the beef and dairy industries.  API‘s industry experts provide the products and services that hands-on cattle managers need to make their jobs easier, more efficient, and more profitable.  To find out more about API and the markets it serves, go to animalprofiling.com.  Headquartered at 6040 North Cutter Circle Suite 317, Portland, OR  97217 (877) 278-1344; email: hq[at]animalprofiling.com.

About Schering-Plough

Schering-Plough is an innovation-driven, science-centered global health care company. Through its own biopharmaceutical research and collaborations with partners, Schering-Plough creates therapies that help save and improve lives around the world. The company applies its research-and-development platform to human prescription and consumer products as well as to animal health products. Schering-Plough‘s vision is to "Earn Trust, Every Day" with the doctors, patients, customers and other stakeholders served by its colleagues around the world. The company is based in Kenilworth, N.J., and its Web site is schering-plough.com. For more information, visit: mygamonline.com, SPAH.com, and intervet.com

Tri-Merit is a registered trademark of Schering-Plough Animal Health Corporation.
© 2008 Global Animal Management Inc. All rights reserved

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